Discover How Roland Frasier Went From 103 Fans To 1 MILLION Fans On Facebook In 8 Only Months
Roland Frasier is an investor in numerous companies. He may be best known as being a partner at DigitalMarketer.com and is the CEO of the War Room Mastermind. Roland practiced business, tax and securities law for over 12 years and is now an active investor who drives growth and scale in his portfolio companies.
He’s currently growing DigitalMarketer.com, RivalBrands.com and Plattr.com while advising over 150 other companies on digitally-centric customer acquisition, activation, referral, retention and revenue strategies and plan implementation.
As you’ll find out in this inaugural episode of Make Marketing Awesome, Roland is always the shining example of leading with ‘value first’. He's a brilliant marketing strategist, a recovering attorney and THE person you'd want to lean on for advice about growing, scaling and exiting your company.
Listen to Roland as he talks about how he’s grown Traffic And Conversion Summit to be the MUST attend conference for digital marketers. He goes on to completely deconstruct how he’s created extra profit in his businesses by posting simple videos from his phone onto facebook and boosting them.
Roland generously share the exact 5-Step method he’s used to get over 1,000,000 followers on Facebook in just 8 months. Download the cheat sheet by clicking the button below.
BIG IDEAS FROM ROLAND FRASIER
- 04:14 – Why attending a mastermind leads to relationships (and how to profit from it)
- 05:55 – How Roland Frasier vs a Volcano (how he came up in the space)
- 11:03 – How to be the #1 Affiliate for a Launch (by thinking BIGGER)
- 11:16 – Make money on the back end of an affiliate launch
- 14:15 – Roland Frasier vs The Volcano.
- 15:23 – The best place to meet Roland Frasier in person
- 16:32 – How Traffic & Conversion Summit became the #1 conference for online marketers (and the #1 thing that make is so successful now)
- 19:13 – How to reverse engineer other live events to make yours better (and what it costs to do so)
- 21:21 – The step by step framework to getting world class sponsors
- 22:33 – The 5 things that ATTRACT people to an event like Traffic & Conversion Summit
- 23:59 – The best idea Roland got from attending TED and how he implemented it at his War Room Mastermind
- 25:20 – The biggest issue with a live event and what to do about it
- 29:23 – The “1892 Society” How to attract the perfect people into small, high ticket, live events.
- 34:29 – Just how many people are on the DigitialMarketer.com email list?
- 34:55 – How to fill a small group, high ticket live event WITHOUT using your email list
- 35:04 – The 9 most successful masterminds in history and the genesis behind the “1892 Society” that produced millions of dollars in revenue in under 1 year
- 36:38 – They high-integrity way to create scarcity for a small group live event
- 37:49 – How Roland Frasier created and presented a multi-million dollar offer for his 2 day live intensives (NOT what you’d think)
- 39:30 – How many people bought at his 1st live 2 day intensive as well as the price and product summary (and what’s happened since)
- 40:37 – The happy accident that created a front-end funnel into a $30,000 mastermind
- 41:19 – The exact way Roland gets content ideas for his 2 day live intensives
- 41:49 – The right number of seats to have at small group intensive (Roland tells you the Sweet Spot)
- 43:15 – Roland’s secret method to get paid to create premium courses for use as products bonuses and a massive membership library
- 50:36 – Inculcate people into your culture
- 52:00 – The size of Roland’s facebook page in July of 2017…
- 52:05 – The size of Roland’s facebook page just 8 months later…
- 52:29 – Roland reverse engineers exactly how he got 1,000,000 facebook likes in 8 months
- 52:56 – How to create content on a regular basis WITHOUT being chained to a hectic production schedule
- 54:24 – Roland’s word-for-word script for recording quality-content with influencers
- 55:00 – What to do if you are not getting the reach you want on social media (the dummies guide to advertising on facebook 😉
- 57:23 – Roland spends $__ per day for __ days to boost his content videos to get 1000’s of likes on each of his boosted videos
- 1:00:19 – If Roland had to do it ALL over again… here are his lessons learned and 1 MUST have piece of gear: https://amzn.to/2D5NMSi or https://amzn.to/2RfhMhJ
- 1:02:41 – How to get yourself OFF the ORG chart for your company (the quickest way to have a job is to have a job title)
- 1:05:49 – Transition from the CEO suite to the boardroom
- 1:07:12 – Roland’s rant on ‘Startups’ and his valuation strategy ‘momentum of capital’
- 1:12:41 – How Roland determines the value of a company he wants to acquire